Privacy policy

Bright Smile Privacy Policy

Last updated: 20 October 2026

Bright Smile is committed to handling customer personal information responsibly.

This policy explains how personal information is collected, used, stored and shared when you visit our website, place an order or contact our support team.

1. Information We Collect

Depending on how you use our website, information collected may include:

  • Name and contact information

  • Billing and delivery addresses

  • Order and transaction details

  • Customer support messages

  • Device, browser and website usage information

  • Marketing preferences

2. How We Use Information

Personal information may be used to:

  • Process and fulfil purchases

  • Arrange deliveries

  • Provide customer support

  • Communicate order updates

  • Maintain website security

  • Improve our services

  • Send marketing communications where permitted

3. Shopify and Service Providers

Our online store is hosted on Shopify.

We may use service providers for website hosting, payments, shipping, analytics, security and customer communication.

The details of these providers and their data handling must be disclosed as applicable.

4. Cookies and Analytics

Our website may use cookies and similar technologies for essential shopping functionality, analytics and advertising.

Where legally required, customers will be offered appropriate cookie choices.

5. Marketing Communications

You may opt out of promotional emails using the unsubscribe link in our messages or by contacting us.

6. Data Retention and Security

We retain personal information for appropriate operational, contractual and legal purposes.

We use reasonable safeguards to protect the information we process.

7. Your Privacy Rights

Depending on your location, you may have rights to access, correct, delete, restrict or object to certain uses of personal information.

Contact us to submit a privacy-related request.

8. International Data Processing

Some service providers may process information outside your country.

Where required, appropriate legal safeguards must be considered.

9. Changes to This Policy

We may update this policy to reflect changes in our services, data practices or legal obligations.

10. Contact

For privacy-related requests:

Email: support@brightsmile